LIMONATA

Nestled in the picturesque Palm Jumeirah, Limonata emerges as the latest culinary gem by the creative minds of February 30, Black Flamingo, and The Theatre. This vibrant beach bar and restaurant, proudly perched at Club Vista Mare, offers a delightful immersion into Italian cuisine. At Limonata, you can relish an authentic Italian meal complemented by a well-stocked bar, all while the elegant interiors envelop you in a warm embrace. Its unique location right on the beach promises an unparalleled dining experience, allowing guests to enjoy their meal with their toes playfully buried in the sand. In an exclusive interview with Time Out Dubai, Rabih Fakhreddine, the CEO of 7 Management, shared insights into the vision behind Limonata and his excitement about bringing this enchanting venue to life on the iconic Palm Jumeirah. Reflecting on the loyal clientele and the success of their other ventures, Fakhreddine is optimistic about Limonata's potential to become a beloved destination, nestled among the illustrious neighbors at Club Vista Mare.

A restaurant with a neon sign above the tables.
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A person holding a business card with the word Limonata on it.
A hand holding a cup of coffee with the word LIMONATA on it.
An orange t - shirt sitting in a pool of water.
A man standing in front of a yellow wall.
A white plate topped with a salad next to a glass of water.
A table topped with plates of burrata with tomatoes and glasses of wine.
A table topped with bowls filled with different types of food.
A person holding a large orange and yellow towel.
A blanket that says Limonata on the beach.
A menu with a fork and knife next to it.

We were commissioned to create a comprehensive brand system from the ground up, emphasizing its appeal to an international clientele. While the challenge lay in maintaining the brand's exclusivity and bespoke nature—ensuring it remained discreet—it was crucial to facilitate robust market growth. Our deliverables encompassed brand development, strategic planning, marketing, advertising, web development, product innovation, and production support.

Date:
2023
Type:
#hospitality #food #bevarage #luxury #lifestyle #dubai
Team:
Creative Director / Strategist / Art Director / Senior Designer / Producer